Most people avoid selling because it pushes them to the edge of their comfort zone. One thing that blasts them right out of their comfort zone, are clients giving price... Read More ...
A consultant is there to solve client problems, but not all problems need solving. “I wish I had a better system to orginize my sales process,” I hear the client... Read More ...
Knowing what customers want and the accompanying sales revenues they bring, is what keeps a company going. Yet, that momentum of prosperity can quickly come to an end and lead... Read More ...
Businesses make money by solving problems in customers’ lives. Big problems are big money. But what if your customers start having problems you cannot solve anymore? You run the risk... Read More ...
Startups do what they do mostly in complete isolation, alone, taking on the world with an army of one for many reasons. I think this is not the best approach... Read More ...
In new product design, we aim to remove pain from the customer’s life in order to create value for the customer. The customer pays for that value, thus making it... Read More ...
